petstorewatch.com

Tasks

Make the site mobile device friendly.
Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.

SEO

URL

Domain : www.avianwelfare.org/action/petstorewatch/

Character length : 42

Title

Avian Welfare Coalition - Pet Store Watch

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Error! Hyphen (-) is a better solution than underscore (_) in the URLs

http://www.avianwelfare.org/../../shelter_outreach.htm ("Shelters / Humane Societies")
http://www.avianwelfare.org/../../outreach/outreach_medical.htm ("Avian Medical Professionals")

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Avian Welfare Coalition - Pet Store Watch

Character length : 41

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 24%

Acceptable! The text / code ratio is between 15 and 25 percent.

Headings

H1	H2	H3	H4	H5	H6
0	2	0	4	3	2

Heading structure in the source code

<H2> Pet Store Watch
<H4> How to Spot a Bad Pet Store
<H4> How You Can Help!
<H4> What To Do If You Observe Poor Pet Store Conditions
<H4> Free Downloadable Pet Shop Guide
<H2> Avian Welfare Coalition
<H6> The Mission of the Avian Welfare Coalition (AWC) is to raise awareness about the plight of parrots and other captive birds and to serve as an educational resource for the humane community, law-makers, and the general public.
<H5> Twitter
<H5> Facebook
<H5> Mailing Address
<H6> Avian Welfare Coalition P.O. Box 40212 St. Paul, MN 55104e info@avianwelfare.org e www.avianwelfare.org

Word cloud

pet17
bird10
birds9
store8
stores7
welfare7
awc6
avian6
care5
parrots5
animal5
coalition5
laws5
captive4
animals4
shop4
help3
report3
law3
free3
exotic3
pets3
adoption3
humane3
conditions3
live3
rescue3
sell3
encourage2
born2
outreach2
compassionate2
usa2
www2
education2
supply2
search2
thousands2
proper2
fact2
management2
how2
bad2
current2
few2
shops2
guide2
responded2
public2
enforcement2
checklist2
now2
watch2
org2
abuse2
sheets2
national2
action2
research2
baby2

Keyword matrix

word	title	descriptions	heading
pet
bird
birds
store
stores
welfare

Two Word cloud

welfare coalition3
pet shop3
pet store3
parrots and other2
avian welfare2
compassionate pet2

Three Word cloud

avian welfare coalition3
born free usa2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 7 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

5.80

Flesch Reading Ease

64.70

Coleman Liau Index

12.00

Automated Readability Index (ARI)

4.70

Dale–Chall Readability

6.30

SMOG Index

9.50

Spache Readibility

5.00

Number of letters

3346

Number of words

684

Number of sentences

111

Average words per sentences

Number of syllables

1099

Syllables in words

1125

Average syllables in words

1.61

Number of words in first three syllables

131

Percentage of word / syllables

19.15

Words not in Dale-Chall easy-word list

261

Words not in Spache easy-word list

201

Technologies

Mobile optimization

Mobilnezet ellenorzes - warning

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

1,496 ms

Table layout

Error! Avoid using nested tables!

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.avianwelfare.org/../../javascripts/jquery-1.7.1.min.js
http://www.avianwelfare.org/../../javascripts/html5shiv.js
http://www.avianwelfare.org/../../javascripts/jquery.tipsy.js
http://www.avianwelfare.org/../../javascripts/fancybox/jquery.fancybox-1.3.4.pack.js
http://www.avianwelfare.org/../../javascripts/fancybox/jquery.easing-1.3.pack.js
http://www.avianwelfare.org/../../javascripts/jquery.mobilemenu.js
http://www.avianwelfare.org/../../javascripts/jquery.infieldlabel.js
http://www.avianwelfare.org/../../javascripts/jquery.twitter.js
http://www.avianwelfare.org/../../javascripts/jquery.quicksand.js
http://www.avianwelfare.org/../../javascripts/jquery.flexslider-min.js
http://www.avianwelfare.org/../../javascripts/advocate.js

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.avianwelfare.org/../../stylesheets/flexslider.css
http://www.avianwelfare.org/../../stylesheets/tipsy.css
http://www.avianwelfare.org/../../stylesheets/base.css
http://www.avianwelfare.org/../../stylesheets/media.queries.css
http://www.avianwelfare.org/../../javascripts/fancybox/jquery.fancybox-1.3.4.css

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 50 different links.
Internal links: 37
External links: 13

External links:

Link text (anchor)	Link strength
Celebrate National Bird Day
Parrot T-Shirts, Mugs etc
Teachers / Students
a
v
http://www.cafeshops.com/avianwelfare
https://salsa4.salsalabs.com/.. /item.jsp?storefront_KEY=161&t=&store_ite...
BUY NOW
The Current State of Pet Shop Laws
Current Law and Suggested Approaches to Improving Captive Bird Welfare
handy checklist
click here
https://www.facebook.com/avianwelfarecoalition

Internal links:

Link text (anchor)	Link strength
Home \|
About Us \|
Principles
Achievements & Campaigns
AWC Board of Directors
Participants
AWC FAQ
Issues \|
Overview
Parrots as Pets
Bird Rescue, Sheltering & Placement
Aviculture
Sale of Unweaned Baby Birds
Naturalized Parrots
Conservation
Take Action \|
Distribute Flyers/Fact Sheets
Display Buttons/Banners
Report Abuse / Neglect
Pet Store Watch
Need Help \|
Adopt a Bird
Place a Bird
Research Captive Bird Laws
Start a Bird Rescue or Sanctuary
Report Lost/Found Birds
Injured or Baby Native Wild Birds
Estate Planning & Wills
Download Flyers & Fact Sheets
Outreach \|
AWC Outreach & Education
Shelters / Humane Societies
Avian Medical Professionals
Reporters / Media
Store
bird adoption and rescue organizations
www.avianwelfare.org

Website security

66.39.68.234

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

avianprotection.org

avianprotection.com

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H2 : Pet Store Watch, ( 340.40625px from top )
H4 : How to Spot a Bad Pet Store, ( 2079.40625px from top )
H4 : How You Can Help! , ( 2614.40625px from top )

Typos

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SEO report of petstorewatch.com

Avian Welfare Coalition - Pet Store Watch

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

Sites on same ip

avianprotection.org

avianprotection.com